Maslow’s Hierarchy and Employee Benefits.

At the start of the New Year, it might be time to consider the benefits that your business offers to your employees. But how can Maslow's Hierarchy of Needs help? This hierarchy is also referred to as Maslow's theory of motivation and it's key how important employment and workplace culture is within almost every level, to feeling fulfilled.

When thinking about benefits, there's what you must do to be legally compliant, and this fits within the first levels for making a safe working environment and providing your employees with their statutory entitlements. For example, auto-enrolment into a workplace pension.

Enhancing the support on offer to your team, should help them move up the levels of fulfilment by increasing their sense of belonging and engagement. This might include offering benefits that protect them and their loved ones, such as life assurance and flexible working.

Finally, there's what you could do to become an employer of choice and help your employees to become their most fulfilled and creative in the workplace. This isn't about offering everything to tick boxes, but carefully curating a set of benefits that tap into the specific needs and wants of your team, to help make them as happy and engaged as possible.